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A sample is a subset of a population that is selected for study and analysis. The population refers to the entire group that you want to draw conclusions about, while the sample represents a smaller, manageable portion of that population. Concept of Sample:- Let’s say you’re a researcher interested in studying the average height of […]
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Research is a systematic and methodical inquiry aimed at discovering, interpreting, and expanding knowledge in a particular field of study. It involves the systematic investigation of a topic or issue with the goal of generating new insights, solving problems, or validating existing theories. The concept of research is fundamental across various disciplines and is integral
Marketing Research Meaning :- Marketing Research is the systematic process of collecting, analyzing, and interpreting data to gain insights and knowledge about various aspects of marketing, such as consumer preferences, market trends, competition, and product performance. It provides organizations with valuable information to make informed decisions and develop effective marketing strategies.Here are some notable definitions
Meaning of Advertising: Advertising is how businesses, groups, or individuals talk to a particular audience and showcase things like products, services, ideas, or events. The main aim is to inform, persuade, or impact the audience’s actions, like getting them to buy something, back a cause, or join an event. Features of Advertising: Various Types of
Meaning and Product Classification :- Product refers to a tangible or intangible item that is offered to the market to fulfill a specific need or want. Products are at the core of any business’s offerings and play a fundamental role in marketing, as they are the primary means by which customers’ needs and desires are
Job Analysis in HRM:- Job analysis is a systematic process of gathering, documenting, and analyzing information about a job within an organization.. It is a crucial function in human resource management and organizational development because it provides valuable insights into the nature and requirements of various jobs within the company. Significance of Job Analysis:- Process
Promotion in HRM:- Concept of Promotion:– Promotion is a fundamental marketing concept that involves various activities and strategies aimed at increasing the awareness, visibility, and desirability of a product, service, or brand in the eyes of the target audience. Different authors and marketing experts have contributed to the understanding of promotion in the field of
Concept of Wage and Salary:- Wage: Wages represent a form of compensation remunerated to an employee in accordance with the hours worked. It is typically calculated on an hourly basis, and employees receive a specific rate of pay for each hour they work. Wages are common for jobs where the number of hours worked may
Marketing is a dynamic and multifaceted field that plays a pivotal role in shaping the success of businesses in today’s ever-evolving marketplace. At its core, marketing is the strategic practice of identifying, creating, communicating, and delivering value to customers, satisfying their needs and desires, and in turn, achieving the goals of organizations. Its meaning goes
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Here we will discuss Meaning ,Nature of HRM ,etc Concept of HRM Human Resource Management is a management function that deals with recruiting,selecting,training and developing human resources in an organisation.It is concerned with people dimension in an organisation. Nature of HRM The nature of Human Resource Management are as follows: 1. People as “Human Capital”
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